Stock Management
Manage vehicle registration, listings, specifications, factory options, history and AI descriptions from one place - then publish stock to your website and sales channels.
Explore stock managementCar dealer software for the connected dealership
A DMS only manages the stock. MotorDesk runs the dealership.
Car dealer software that brings stock, websites, leads, sales, invoicing, accounting and more together in one connected platform built to run the whole dealership.
Rated 5 out of 5
Winner
Small Business of the Year
EADT Business Awards 2026
50+
Sales channels
100+
Connections
8
Messaging channels, one inbox
3
Certified accounting integrations
Running a dealership is hard. A connected ecosystem makes it easier.
MotorDesk is dealership management software built as one connected ecosystem - bringing stock, buying, prep, marketing, leads, sales, finance, accounting, websites, AI and apps together around one vehicle record.
Add a vehicle once and the information flows through the dealership: advertise it across your sales channels, manage enquiries and the sale, create the invoice and sync the transaction with your accounts - without entering the same data again and again.
Buying & Appraisals
Appraise vehicles consistently, record condition and valuation details, and move purchased stock directly into your inventory without entering the same information twice.
Explore buying & appraisalsPrep & Workshop
Manage vehicle preparation from arrival to forecourt with workflows, job boards, condition reports and technician time tracking.
Explore prep & workshopMarketing & Social
Publish vehicle stock across sales channels, manage social content, collect reviews and keep your dealership visible across search and social.
Explore marketingLeads & CRM
Bring enquiries from your built-in website live chat, email, phone, Auto Trader, WhatsApp, Messenger and Instagram into one inbox, with AI helping your team respond faster.
Explore leads & CRMSales & Reporting
Manage deals, eSign, deposits, invoices and margin VAT from one connected sales workflow, with reporting built around your dealership.
Explore sales & reportingAccounting
Connect dealership sales and purchase transactions with Xero, QuickBooks Online or Sage Business Cloud Accounting, with accounting codes, margin VAT and financial data syncing live from MotorDesk into your accounts.
Explore accountingFinance & Compliance
Manage finance quotes and proposals alongside the deal, with compliance records linked to the customer and representative finance examples shown on vehicle listings.
Explore finance & complianceWebsites
Build your dealership website around the same live stock data used across MotorDesk, with templates or fully bespoke options, integrated finance and optional online checkout.
Explore dealership websites
AI
Use AI across vehicle descriptions, enquiry handling, reply drafting, supplier-invoice reading and website content - built into the platform rather than bolted on.
Explore AIApps
Run your dealership from iPhone, Android and desktop. Photograph vehicles, upload images, reply to leads and manage dealership activity wherever you are.
Explore the appsSee MotorDesk working in real dealerships
See how real dealers use MotorDesk car dealership software to connect stock, leads, sales, websites, accounting and more - in their own words.
“By far the best and most user friendly DMS we have used to date.”
Mike Cowap, MSC Motors, Stoke-on-Trent ·
“Way ahead of its competitors - we sell cars online, Cazoo style”
Richard Norris, Drive Green, the UK's largest EV specialist ·
“Saving three to four hours every week.”
Matt Webber, Webber Motor Group
“Invoices created, edited and issued in seconds, all synced to Sage.”
Trade Cars Ireland, Dublin
MotorDesk connects with the tools your dealership already uses
Connect MotorDesk with marketplaces, finance providers, accounting platforms, payment services and messaging tools, so information can move through the dealership without the same data being entered again and again.
Explore dealership software integrations with Auto Trader, Xero, Sage, QuickBooks, Meta and more - all connected through MotorDesk.
Built for every type of dealership
From independent used car dealers and multi-site groups to van, motorcycle, prestige, motorhome and caravan dealers, MotorDesk gives dealerships one connected platform to manage stock, customers, sales, websites and more.
And for the accountants, website designers and developers who work with them.
Used car dealers
Manage stock, sales, invoicing and margin VAT in one connected platform built for used car dealerships.
Independent dealers
Give independent dealerships the tools to manage stock, leads, websites, sales and accounts without adding unnecessary complexity.
Franchised & new car dealers
Connect stock, customers, sales and reporting across franchised dealership operations, alongside used and new vehicle workflows.
Multi-site & car supermarkets
Manage stock, teams, customers and reporting across multiple dealership locations from one connected platform.
Motorcycle dealers
Manage motorcycle stock, customer enquiries, sales and marketplace listings with software built around dealership workflows.
Van dealers
Manage commercial vehicle stock, enquiries, sales, invoicing and VAT from one connected dealership platform.
Truck dealers
Manage commercial vehicle specifications, stock, customer enquiries and sales workflows from one connected system.
Motorhome dealers
Showcase motorhomes with detailed layouts, bedrooms and berths, while keeping enquiries, sales and follow-ups connected.
Caravan dealers
Manage touring and static caravans with the right details for every listing, including berths, layouts and MTPLM.
Prestige & performance
Give prestige and performance vehicles the presentation they deserve, with rich imagery, clear provenance and discreet enquiry handling.
Plant & machinery
Manage plant and machinery with the right vehicle-specific fields, including hours instead of mileage, alongside connected enquiries and sales.
Garages & workshops
Customer and courtesy vehicles, aftersales invoicing and MOT reminders, on the same record as your sales.
Accountants
Help dealership clients keep margin VAT, sales and accounting data connected with Xero, QuickBooks or Sage.
Website designers & developers
Build dealership websites on live MotorDesk stock data and connect to the wider platform through APIs and integrations.
Explore who MotorDesk is built for
Not sure?
Talk to us - we'll show you how MotorDesk fits.
Founded
2021
Head office, UK
Ipswich
Design, engineering and support
In-house
The company behind MotorDesk
Chief Mechanic Ltd
Built by people who know software
MotorDesk is designed, built and supported by our own team in the UK. That means the people developing the platform understand how it works from end to end - and can keep improving it around the needs of real dealerships.
We've been building MotorDesk since 2021, bringing product development, support and dealership technology together under one roof.
Everything you need to grow.
Discover the tools that make running your dealership easier.
Explore Features
Car dealer software questions
What is MotorDesk?
MotorDesk is car dealer software that runs the whole dealership from one connected platform. Stock, advertising, websites, enquiries, sales, finance, invoicing and accounting all work from one vehicle record, reducing duplicate data entry and keeping every stage of the dealership connected.
Developed in-house in the UK, MotorDesk supports automotive retailers of all sizes - from independent dealers to multi-site groups - across cars, vans, motorcycles, trucks, motorhomes, caravans and plant and machinery.
How is MotorDesk different from a traditional dealer management system (DMS)?
A traditional dealer management system typically focuses on core dealership records such as stock, customers and sales. MotorDesk covers those essentials, then connects the wider dealership around them - including websites, marketing, leads and CRM, finance, invoicing, accounting integrations, AI and apps - so teams can manage more of the dealership from one connected platform.
Does MotorDesk include a CRM for car dealers?
Yes. MotorDesk's leads and CRM tools bring enquiries from your website, email, phone, Auto Trader, WhatsApp, Messenger and Instagram into one place. Your team can manage conversations, customer details and follow-ups from the same platform used for stock and sales, with AI available to help read enquiries and draft replies.
How does MotorDesk work with accounting software for car dealers?
MotorDesk has certified integrations with Xero, QuickBooks and Sage, connecting dealership sales, purchases, invoicing and margin-scheme VAT directly with your accounts. Its live integrations automatically synchronise financial information without repeated data entry, while Sage 50 is supported through structured imports and exports.
Can MotorDesk manage car finance and compliance?
Yes. MotorDesk's finance and compliance tools connect finance with the wider sales journey, allowing dealerships to create quotes and proposals and manage finance applications alongside the deal. Finance information can also be used across vehicle listings and online checkout, while compliance records and representative examples stay connected to the relevant vehicle and customer.
Does MotorDesk include car dealer website software?
Yes. MotorDesk car dealer website software uses the same live vehicle stock held within the platform, so dealerships do not have to manage a separate inventory for their website. Dealers can use managed templates or bespoke website options, with finance, online checkout and other MotorDesk tools connected around the same stock data.
Can I switch from my current dealer management system?
Yes. MotorDesk can help move your dealership from an existing system by importing relevant stock and records, helping your team get set up and providing support through the transition and go-live process. The aim is to make switching systems a managed process rather than leaving the dealership to rebuild everything itself.
Which types of dealerships and vehicles does MotorDesk support?
MotorDesk supports businesses across the automotive retail market, including used and independent car dealers, franchise and multi-site dealerships, van and truck dealers, motorcycle dealers, prestige specialists, motorhome and caravan dealers and plant and machinery businesses. Different vehicle types can use the data and workflows relevant to the way they are bought, advertised and sold.
Does MotorDesk support workshop and aftersales management?
MotorDesk supports the aftersales side of the business, including customer and courtesy vehicles, aftersales invoicing, job boards with technician time and MOT and service reminders, all on the same record as your sales. See Garages & Workshops.
Do I need a contract to use MotorDesk?
No. MotorDesk believes in transparent pricing, with no minimum contract term, no lock-in and no cancellation fees. You can explore the platform with a 30-day free trial, without entering payment details or making a commitment. Our customers stay because they want to, not because they're tied into a contract.
